alisha salon owner headshot

Alisha Jurkevicz

Owner | Master Color Expert | Stylist | Makeup Artist

Connect with Alisha  @alishavalen

With over 20 years in the beauty industry, Alisha is a Master Stylist known for transforming hair into effortless expressions of confidence and style. Her artistry blends technical precision with a deep passion for connection—listening closely to her clients’ visions and bringing them beautifully to life.

Her career is decorated with competition success, including First Place and People’s Choice at Austin’s Style Cup, Six-time National Finalist for Sebastian’s What’s Next Awards/BEA, and Top 5 placement in Wella’s National TrendVision. She has styled for editorial shoots, weddings, fashion shows, and New York Fashion Week with Kerastase and Oribe.

A lifelong learner, Alisha holds the prestigious Wella Master Color Expert certification and has trained with some of the industry’s most celebrated icons, including Garren, Tom Priano, Robert Vasquez, Vivienne Mackinder, Adam Livermore, and Ronnie Stam. She continues to advance her craft through ongoing education with global leaders like Oribe, R+Co, Sebastian, and Vidal Sassoon.

In 2012, she founded Red Stella Salon as a creative, welcoming space where luxury service meets artistry and education. Today, she and her handpicked team are known for their eclectic style, award-winning talent, and passion for helping clients feel elevated and empowered.

“I believe great hair is more than a look—it’s a feeling. My greatest joy is helping people see themselves in a new light and step into their fullest confidence.”   – Alisha